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-[[http://www.basketcase.co.nz/|(Image: [[https://svgsilh.com/svg/892164.svg|https://svgsilh.com/svg/892164.svg]])]]The HCU Google update (pronounced "hoo-see") marks a fundamental change in the algorithm used by Google for prioritizing website content, shifting away from only SEO-optimized pages towards content that is tailored to align with users' needs and adds worth. This has meant that some sites have seen their performance improve after HCU however, others saw a decrease - leading to debate with digital marketing specialists on its efficiency and the fairness.
-Google's Helpful Content Update was intended to tackle the rise of poor-quality content that is keyword-stuffed while prioritizing quality information that helps users with their searches. Therefore, sites who focused on driving large amounts of traffic through shallow keyword-heavy posts would be able to see their ranking and visibility suffer, while websites focused on improving the improving the user experience through providing helpful and useful content for their audience would see increases in ranking and search visibility on Google.
-Ascertaining what qualifies as "helpful" content is often dependent and makes digital marketers and SEO specialists concerned about seo course ([[https://linkagogo.trade/story.php?title=how-to-choose-a-local-chicago-seo-agency|click web page]]) the possibility of biases that could be incorporated into the algorithm. Additionally, some critics believe that placing emphasis on helpfulness may result in favoring particular web sites or perspectives over other and limit the diversity of results for search. However, the majority of SEO and webmasters experts believe that this HCU Google update is an important step towards optimizing search results through prioritizing the user's intent and providing value.
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-In the meantime, as Google continues its HCU updates, SEOs must remain aware of any changes to Google's algorithm to ensure their websites continue ranking well. For 2024, that means reviewing existing content and adapting it so as to comply with HCU criteria - such as revising old articles, reviving blog posts, or incorporating multimedia elements in them.
-SEOs should monitor their traffic and rankings for Google Analytics 4 regularly as modifications to the fundamental algorithm updates or HCU algorithm updates could require quick adjustments in their strategies to keep their websites ranking well with Google. In doing so, SEOs can quickly adapt their strategies in order to ensure their websites continue ranking well in line with Google's algorithms.
-And last, but not the least important, is to be aware that the Google's previous HCU system no longer stands as an independent system affecting websites twice a year, instead, it is the basis of their ranking algorithm and runs constantly which means that specific ranking drops may no longer be linked directly with HCU but rather an element of a multitude of signals incorporated into Google's core algorithm.